MAKE products just got a bold refresh—and the color is here to stay.
The cheers were loud and the energy was high when CMO Robert Finigan took the stage at the MAKE ONE event and announced that colored stick packs are officially making a comeback. And it all starts with HYDRATED Grapefruit.
If you’ve been part of MAKE from the beginning, you might remember those bold, vibrant packs. They stood out, felt fun, and quickly became part of the experience. When we transitioned to white, the goal was a clean, streamlined look—and it worked. But the color? It was missed.
So we’re bringing it back.
Same science. Same elevated formulas. Now with a brighter, more energetic look that brings a little joy to your daily routine.
Here’s what to know:
- HYDRATED Grapefruit is shipping now in its new colored pack
- The rest of the lineup will roll out gradually in the coming months
Stay tuned—more color is coming soon.
Here’s some assets to start sharing, also available in the MAKE Impact App under Resources:
