Start Here: Make It Easy for People to Understand What You Do
When someone lands on your Instagram or Facebook profile, they should be able to quickly get a feel for who you are, what you share, and how MAKE fits into your life.
That is where Highlights and Featured Stories come in.
These give new people a quick way to see your journey, your product experience, your customer results, and the kinds of things you talk about most. Think of them like a simple first impression.
You do not need them to be perfect. You just want them to be clear, helpful, and easy to look through.
Why This Matters
Most people will not scroll your whole profile.
But they will tap through a few Highlights.
That means your Highlights can do a lot of work for you. They help people quickly understand:
- what products you love
- what your experience has been
- what kind of results people are getting
- what it looks like to follow your journey
This builds trust and helps people connect the dots faster.
How to Create Featured Stories on Facebook
Facebook does not call them Highlights the way Instagram does, but you can still save and organize your Stories so they stay visible on your profile.
Here is how:
- Open the Facebook app
- Go to your profile
- Tap the three dots or More
- Select Archive and make sure Story Archive is turned on
- Go to your Story Archive
- Find the Story you want to keep
- Tap Add to Featured
- Add it to an existing collection or create a new one
These Featured collections will appear on your profile and give people a simple way to learn more about you and your business.
How to Create Highlights on Instagram
Instagram Highlights are one of the best ways to organize your profile and make your content easier for people to explore.
Here is how:
- Open the Instagram app
- Go to your profile
- Tap the + in the Highlights section under your bio
- Select the Stories you want to include from your archive
- Tap Next
- Name your Highlight
- Choose or edit a cover image if you want
- Tap Add
Your Highlight will now show up on your profile for people to view anytime.
What to Put in Your Highlights
Keep it simple and think about what would help a new person understand your world the fastest.
Some great Highlight ideas are:
- My Journey
Share your MAKE 3 Breakthrough, your personal experience, or why you got started - Products
Save simple stories about FIT, HYDRATED, CALM, RESTORED, LEAN, and other products you use and love - Results
Add customer testimonials, your own progress, and before-and-after style stories when appropriate - FAQs
Save answers to the questions you get all the time - Lifestyle
Show how these products fit naturally into your daily life
You do not need a lot. A few simple, clear Highlights can go a long way.
Pro Tip
- Think of your Highlights as your profile’s quick-start guide.
If someone is new and knows nothing about you, your Highlights should help them understand your story, your products, and your heart behind what you share — all in just a few taps.
That is the goal. Not perfection. Just clarity. - Use the Compliance Guide in the HUB with compliance-approved tips and assets to create your social content and Highlights.
Day 20 Action
Create or refresh your Instagram and Facebook Highlights today.
Add Stories that clearly show:
- your journey
- the products you talk about
- the results you are seeing
- the value you offer
Make it easy for someone new to understand your business at a glance.